Statistics

Major Aspects of Japan's Broadcasting Policy


December 2002
Ministry of Public Management, Home Affairs,
Posts and Telecommunications, Japan




Contents

I. Outline of Broadcasting in Japan
II. Terrestrial Broadcasting
III. Satellite Broadcasting
IV. Cable TV
V. Promotion of Digital Broadcasting (1)
VI. Promotion of Digital Broadcasting (2)
VII. Open Facilities for R&D on Digital Terrestrial Broadcasting
VIII. Sound Development of Broadcasting
IX. Enrichment of Broadcast Contents
X. Internationalization of Broadcasting




I. Outline of Broadcasting in Japan

Broadcasting in Japan is operated by NHK (Nippon Hoso Kyokai), a special juridical person based on receiver's fee, and commercial broadcasters based on advertising revenue. (NHK: since 1950) (commercial broadcasters: AM broadcasting since 1951, TV broadcasting since 1953)
The University of the Air Foundation broadcasts for education.(since 1981)

1) Broadcasting market (FY2001)
      ¥3.76 trillion

Broadcasting market (FY2001)

2) Trends in the Broadcasting Business Market
 
Trends in the Broadcasting Business Market

3) NHK ( Nippon Hoso Kyokai )
Established in 1950 to provide an abundant and high quality broadcast programs to be received all over Japan, etc.
    Number of channels: 2 TV channels; 4 radio channels [AM (2), FM (1) and short-wave (1)] ; 3 channels of BS broadcasting (analog 3 channels, digital 3 channels (simulcasting)
  Number of subscriptions: 37.93 million households (includes 11.42) million households receiving BS broadcasting)
[as the end of October 2002]
  Monthly amount of receiver's fee: color TV (terrestrial service only) contract ¥1,345 (account transfer) satellite color TV (terrestrial & satellite services) contract ¥2,290 (account transfer)


4) The University of the Air Foundation
Established in 1981 to provide university-level education through broadcasting, etc.
    Number of channels: 2 channels of terrestrial broadcasting [TV, radio (FM)];
2 channels of communications satellite (CS) broadcasting (TV, radio)
[started broadcasting January 21, 1998]


5) Commercial broadcasting
i) Terrestrial broadcasting
    Number of broadcasters: 127 TV broadcasters; 5 TV broadcasters specializing in TV multiplex broadcasting; 253 radio broadcasters [AM (47), FM (49), community FM (159), foreign-language FM (4), short-wave (1)]; 1 VHF broadcaster specializing in teletext multiplex broadcasting (Vehicle Information and Communication System: VICS)
    [as of the end of November 2002]
Note: 47 AM broadcasters including 35 broadcasters also TV broadcasting
ii) Satellite broadcasting
a. Analog broadcasters via BS: 2 broadcasters (1 TV broadcaster for 1 channel, 1 radio broadcaster for 1 channel)
  b. Digital broadcasters via BS: 19 broadcasters (6 HDTV broadcasters for 6 channels, 7 SDTV broadcasters for 19 channels, 10 radio broadcaster for 23 channels, 9 data broadcasters for 9 channels)
  c. Digital broadcasters via CS: 107 broadcasters (104 TV broadcasters for 178 channels, 6 radio broadcasters for 507 channels, 3 data broadcaster for 42 channels)
*exclusive of digital broadcasting via 110°E CS
  d. Digital broadcasters via 110°E CS: 18 broadcasters (1 HDTV broadcasters for 2 channels, 15 SDTV broadcasters for 61 channels, 1 radio broadcaster for 20 channels, 8 data broadcasters for 10 channels)
(Service expected to start from april of 2002)
[as of December 1, 2002]
6) Cable TV
    Number of operators: 669 operators (those broadcasting original programs)
[as of the end of March 2002]


II. Terrestrial Broadcasting

1. Terrestrial broadcasting service is provided nationwide both by TV broadcasting and by radio broadcasting.
2. For TV broadcasting, in addition to two (2) NHK channels, 33 prefectures (comprising 89% of all Japanese households) are covered by more than four (4) channels of commercial broadcasting.

1) Current Status of Channel Numbers Available for Terrestrial Broadcasting Reception
    Current Status of Channel Numbers Available for Terrestrial Broadcasting Reception

2) Other Terrestrial Broadcasting Services
i) Community FM Broadcasting
Community FM stations providing information closely linked to the community have been diffused at a steady rate, with 159 stations in operation as of the end of November 2002. Among them, four (4) stations also offer teletext multiplex broadcasting.

ii) Foreign-language FM Broadcasting
Foreign-language FM stations provide services in Tokyo, Nagoya, Osaka and Fukuoka.

iii) Television Data Multiplex Broadcasting
Interactive television data multiplex broadcasting stations provide Interactive TV services connected with TV programs, news data to viewer's personal computers and other terminals, with 28 stations in operation as of the end of November 2002.


III. Satellite Broadcasting

1. Satellite broadcasting makes use of satellites in geostationary orbit some 36,000 km above the equator, and comes in two forms, both of which are gaining in popularity: broadcasting satellite (BS) broadcasting (BS broadcasting); communications satellite (CS) broadcasting (CS broadcasting).
2. Digital broadcasting via CS started in June 1996, and Digital broadcasting via BS started in December 2000
3. Program-Supplying Broadcasters by the 110°E CS were approved in December 2000, and its service started from March 2002.
1) Orbits of Satellites used for Satellite Broadcasting
Orbits of Satellites used for Satellite Broadcasting

(as of December 1, 2002)
2) Dissemination of Satellite Broadcasting
[BS analog broadcasting]
  o NHK:          11.42 million subscriptions (as of the end of October 2002)
  o WOWOW:    2.28 million subscriptions(as of the end of November 2002)
[BS digital broadcasting](as of the end of October 2002)
  o Domestic shipments Tuner:    730 thousand units
  o TV set with a built in tuner:    882 thousand units
[CS digital broadcasting]
  o About 3.31 million subscriptions (as of the end of November 2002)

3) CS Digital Broadcasting
(as of December 1, 2002)
  o Sky PerfecTV!: TV 177 channels, radio 105 channels, and data 40 channels
  o usen Corp.: Radio 402 channels, data 2 channels
               Notes: 1. Sky PerfecTV! started service in June 1996. (JSkyB was merged in May 1998 with PerfecTV!, and became Sky PerfecTV!.)
  2. DIRECTV started service in November 1997, and suspended service in September 2000.
  3. usen Corp. started operations in May 2001

4) BS Digital Broadcasting
o BS digital broadcasting service started on December 1, 2000.
o Advanced broadcasting services are provided such as high quality television services, various data broadcasting services, etc. by introduction of digital technology.
[program-supplying broadcasters (compiler of broadcast programs) 19 broadcasters]
Classification of broadcast Broadcasters Figure of approval
HDTV 6 6
SDTV 7 19
Radio 10 23
Data 9 9

5) 110°E CS Digital Broadcasting
o The Communications Satellite (N-SAT 110) was started in October 2000 in the same orbit (110°E) as Broadcasting Satellite.
o Broadcasting services via 110°E CS satellite is to be received by same parabolic antennas as BS broadcasting.
o 41 companies applied for approval of program-supplying broadcast business, and 18 program-supplying broadcasters were approved in December 2000.
o It started advanced broadcasting services by introduction of digital technology from March 2002.
[program-supplying broadcasters (compiler of broadcast programs): 18 broadcasters]
Classification of broadcast Broadcasters Figure of approval
HDTV 1 2
SDTV 15 61
Radio 1 20
Data 8 10


IV. Cable TV

1. Cable TV (those broadcasting original programs) have been diffused at a steady rate, with 13.03 million households subscriptions at the end of fiscal 2001 (penetration rate 26.8%).
2. Cable televisions are gaining channel capacity, and cable TV operators providing telecommunications services is increasing. Cable TV is expected to develop as a regional telecommunications infrastructure.

1) Cable TV Subscriptions
Cable TV operators (those broadcasting original programming): 669 operators
(as of the end of fiscal 2001)

Cable TV Subscriptions

2) Cable TV Shifting to Full Services
   Cable TV operators with Type I telecommunications business license: 283 operators
 
(as of the end of October 2002)
  Operators started Internet connectivity:                           275 operators
  (as of the end of October 2002)
  Users of the Internet connection services via Cable TV:  1,852 thousands
  (as of the end of October 2002)


V. Promotion of Digital Broadcasting (1)

1. Multi-channel broadcasting, digital HDTV and advanced broadcasting services could be realized through digitalization of broadcasting networks, many countries are making efforts to implement digitalization.
2. In Japan, satellite digital multi-channel broadcasting services started in June 1996. The new broadcasting includes various types of new programming and services.
3. Early digitalization of satellite broadcasting, cable TV and terrestrial broadcasting, in a well-balanced manner, is an important policy matter in Japan.

1) Aim of Digitalization
i) To allow new entrants into the broadcasting business due to multi-channel service arising from the digitalization of broadcasting
ii) To allow more choice of viewers due to diversification of programming and service contents
iii) To allow more advanced broadcasting services due to connection with telecommunications and computing etc.

2) Schedule for Digitalization of Broadcasting
Schedule for Digitalization of Broadcasting
    (Reference) Schedule for Digitalization of Broadcasting in Foreign Countries
Country Satellite Television Terrestrial Television Cable TV
U.S. Started in 1994
(DIREC TV, etc.)
Started in 1998 Started in 1997
(TCI, etc.)
U.K. Started in 1998
(BSkyB)
Started in 1998
(BBC, etc.)
Started in 1999
(CWC, etc.)
Germany Started in 1996
(DF1, etc.)
Started in 2002
(ARD, etc.)
Started in 1997
(Deutsche Telekom)
France Started in 1996
(Canal Satelite, etc.)
Scheduled from 2003 Started in 1996
(CGV)
Sweden Started in 1998
(Canal Digital)
Started in 1999
(STV, etc.)
Started in 1997
(Telia)


VI. Promotion of Digital Broadcasting (2)

Digital terrestrial TV broadcasting services are expected to start in some regions of the three major metropolitan areas of Kanto, Kinki and Chukyo by the end of 2003, and in other areas by the end of 2006.

1) Framework
i) Digital terrestrial TV broadcasting
o To realize a total shift from present analog broadcasting to digital broadcasting.
o To secure the frequencies for digital broadcasting, as the first phase, a part of frequencies allocated for the present analog broadcasting should be changed.
o To start services in some regions of the three major metropolitan areas of Kanto, Kinki and Chukyo by the end of 2003, and in some regions of other areas by the end of 2006.
o To realize broadcasters' provision of simulcasting (substantially the same programming of analog broadcasting and digital broadcasting) to viewers to ensure a smooth transition until 2011.

ii) Digital terrestrial audio broadcasting
o Digital terrestrial audio broadcasting should be realized as a new form of digital broadcasting service.

2) Legislative Action, Establishment of Technical Standards, etc.
i) Legislative Action
a. Revision of the Broadcast Law
o Revision of the definition of TV broadcasting, etc.
b. Advanced Television Broadcasting Facility Development Promotion Temporary Measures Law
o Guaranteed Obligation by the Telecommunications Advancement Organization of Japan (TAO) to support the development of advanced television broadcasting facilities (combined with tax incentives and interest-free loans or low interest loans).
c. Revision of the Radio Law
o Financial assistance for the inevitable shift to other analog channels, previous to the allotment of digital channels for terrestrial television broadcasting.
d. Setting policies for permits for terrestrial digital television broadcasting stations
o Preparation of related ministerial ordinances for the start of terrestrial digital television broadcasting (September 27, 2002)
o Receipt of applications for permits for terrestrial digital television broadcasting
(December 18, 2002-NHK plus 16 companies representing the three major regional broadcast networks)


ii) Establishment of Technical Standards
May 1999: Establishment of standards for digital terrestrial TV broadcasting by the Telecommunications Technology Council [OFDM (Orthogonal Frequency Division Multiplex), SFN (Single Frequency Network), HDTV, multi-channel broadcasting capability]
November 1999: Establishment of standards for digital terrestrial audio broadcasting by the Telecommunications Technology Council [OFDM, CD-quality sound, data broadcasting capability, improved mobile reception]
December 1999: Legislation of ministerial ordinances of standards for digital terrestrial television broadcasting.
December 2000: Legislation of ministerial ordinances of standards for digital terrestrial audio broadcasting.


iii) Establishment of Joint Study Committee Concerning Digital Terrestrial Broadcasting
June 1999: Announced schedule to allot digital channels for terrestrial TV broadcasting.
September 1999: Establishment of the Joint Study Committee Concerning Digital Terrestrial Broadcasting

o Joint study to allot digital channels for terrestrial TV broadcasting started among MPT, NHK and commercial broadcasters.
April 2000: The Joint Study Committee Concerning Digital Terrestrial Broadcasting reported a draft of channel allotment plan for main broadcasting stations, influenced households by the shift to other analog channels, needed cost, etc.

iv) National Council for Promotion of Terrestrial Digital Broadcasting
July 2001 Establishment of a National Council for the Promotion of Terrestrial Digital Broadcasting by MPHPT,NHK and commercial broadcasters with the aim of promoting a smooth transition from the present analog broadcasting system to a digital broadcasting system and to further the the development and spread of digital broadcasting.
August 2002 Announced the results of a study on the transition to other analog channels, required outlay etc.

o Required outlay :                         about ¥180 billion
o Number of households:               affected about 4.26million



VII.Open Facilities for R&D on Digital Terrestrial Broadcasting

Ten (10) nationwide Open Facilities for R&D on Digital Terrestrial Broadcasting on a practical scale have been constructed for cooperative usage by the Telecommunications Advancement Organization of Japan (TAO) (Hokkaido, Tohoku, Shinetsu, Hokuriku, Tokai, Kinki, Chugoku, Shikoku, Kyushu, and Okinawa). These 10 centers are connected with a national network relay facility will be used for local R&D bases.

1) Outline of R&D
  i) Including local broadcasters, with the participation of wide ranging fields in telecommunications carriers, manufacturers, educational organizations, distributors, local governments, etc., the R&D activities for contents and applications on new TV programs originated in local communities etc. are to be undertaken.

  ii) Budget: Supplementary budget for FY1998: ¥46 billion

  iii) Implementation Scheme
Implementation through scheme for working to set up infrastructure for specified research and development as outlined in Article 28-5 of the Telecommunications Advancement Organization of Japan Law (financing by TAO)


2) Schedule
  With consolidation of facilities in fiscal 1999, the R&D is being conducted for about five years.


3) Execution System of Experiments
  i) Research and Development Facilities of Digital Terrestrial Broadcasting System for Cooperative Usage (10 centers)
The TAO established 10 centers to offer facilities for local R&D basis of contents and applications on new TV programs and provides technical advice.

  ii) Association for Digital Terrestrial Broadcasting Development (10 associations)
Ten associations were organized by broadcasters, telecommunications service providers, manufactures, educational organizations, distributors, local governments, etc. for planning and carrying out R&D activities in each area.

  iii) Conference on R&D Promotion for Digital Terrestrial Broadcasting
A promotion conference was established to support development activities on nationwide network relay applications, etc. (established: September 1999)



VIII.Sound Development of Broadcasting

1. To strive for the sound development of broadcasting, policy measures concerning viewers and young people are promoted.
2. As the aurally- and visually-challenged are less able to obtain adequate information, a policy will be promoted to enable these individuals to benefit from broadcasting to the same degree as everyone else.

1) Measures for viewer protection
i) Enhancement of the "correction broadcasting system" (Broadcast Law amended in 1995)

ii) Strengthening of the "Consultative Organization on Broadcast Program" (Broadcast Law amended in 1997)

2) Enhancement of broadcasts for the aurally- and visually-challenged
i) Amendment of licensing provisions to promote broadcast programs with captions and descriptions (Broadcast Law amended in 1997)

ii) Establishment of subsidy system for production of captioned programs (Started in fiscal 1993, revised in 1997)

iii) Establishment of scheduling guideline for expansion of broadcasting hour for captioned programs (Started in November 1997)

iv) In view of digital era which the fusion of communication and broadcast, and to promote captioned programs, MPHTP has been hold the "Study group for research on next-generation broadcast programs with captions and description" (from September 2001 to April 2002)

v) In order to achieve the scheduling guideline for expansion of broadcasting hour for captioned programs, MPHTP manages broadcasters's plan for expansion of captioned programs.

3) Establishment and management of the "Broadcast and Human Rights/Other Related Rights Committee"(BRC)
i) Established under the auspices of NHK and the National Association of Commercial Broadcasters (NAB) as an entity to deal with complaints concerning violations of rights.

ii) Became functional as of June 1997 and announced the views and recommendations of 10 cases adjudicated to the concerned broadcasters as of December 10, 2002.

4) Investigation and research concerning policies for viewers and listeners in the field of broadcasting
i) Study Group for Research on Young People and Broadcasting (from May 1998 to December 1998)
Proposals:
o Improvement of broadcast programs for young people
o Improvement of media literacy
o Utilization of third-party agencies
o Improvement of provision of program information, etc.

ii) Working group on Young People and Broadcasting(from January 1999 to June 1999)
In response to the report of the above-mentioned study group, MPT, NHK and NAB*– holds the working group, and each of them announced the measure plan in regard to the each proposal item of the study group.
*The National Association of Commercial Broadcasters in Japan

iii) Study Group on Young People and Media Literacy in the field of broadcasting(November 1999 to June 2000)
Announced the overall directivity with the improvement of media literacy.

iv) Development of the educational materials for media literacy and its lending service(from August 2000)

5) Establishment and management of the Broadcasters Council for Youth Programs .
i) Established in the Commission for better Broadcast Programs, as an autonomous entity

ii) To deal with the issues of young people and broadcasting, accepting and discussing opinions and complaints about TV programs from viewers.

iii) Became functional as of April 2000 .
For FY 2000, the Council accepted 2,605 opinions from 2,272 viewers.
For FY 2001, the Council accepted 2,439 opinions from 2,229 viewers.


IX.Enrichment of Broadcast Contents

1.   Within the aim of transforming Japan into the "world's leading IT nation " described in "e-Japan Strategy", MPHPT will promote a new distribution market of digital content in the broadband era.
2.   To enhance content such as broadcast programs, various measures are implemented, and MPHPT will assist the private sectors including broadcasters to enhance content.

1) Promotion of Production and Distribution of Broadband-Contents
  With regard to the production and distribution of broadband-content, in order to realize the "e-Japan Strategy" at an early stage, MPHPT will implement two measures, namely, i) measures for preparing an environment for creating the content market by the private sector, and ii) measures for complementing / strengthening content distribution. (Budget for fiscal 2002 (approximately 2.6 billion yen))

i) "Development and verification of clearance system of copyrights"
In collaboration with other ministries, a market environment in which copyrights of broadband content such as broadcast programs are dealt between the right holders and the users will be developed and verified.

ii) "Development and implementation of technologies for supporting broadband content distribution"
Checking administration of large-capacity digital video content such as broadcast programs stably distributed over the high-speed Internet will be provided for R&D of relevant technologies supporting the distribution of broadband content.

iii) " Development and verification of broadband content distribution in the educational field"
Along with progress in deployment of broadband platforms in school, in order to introduce ICT into education through making the most of such platforms, systems tailored to educational use for ensuring security and providing functions to authentication, billing, distribution on networks shall be verified for promoting the distribution of broadband content in classrooms.

2) Enhancement and improvement in Broadcast Program Production
i) Assistance in Digitalization of Broadcast Program Production Facilities, etc.:
Financial support for promotion of the digitalization of broadcast program production facilities, etc. (supporting by tax system and public spending (since FY 1998); by interest-free loans, low-interest loans and debt guarantees (since FY 1999))

ii) The R&D of an Advanced Contents Creation System in Okinawa (Multimedia Model Studio):
Research and development of an advanced telecommunication system to produce efficiently various broadcast programs in high definition (Second supplementary budget for FY 1999 (900 million yen))

iii) Study Group on Broadcast Program Production in the Broadband Age:
For overall investigation of broadcast programming production with a view to suggesting concrete measures for fairness and transparency, it was set up in October 2002. This will function to increase the social credibility of broadcasting in the age of broadband, and work to consolidate and improve the production strengths for Japanese broadcast programs, including their quality.

3) Measures for Archiving Broadcast Programs
i) The R&D of a Digital Networking for Program Libraries:
Development of a system which make it possible to search, view and listen to excellent programs archived in digital form through networks. (Third supplementary budget for FY 1998 (2 billion yen))

ii) The R&D of a Fundamental Technologies to Produce Broadcast Programs utilizing of Large-scale Video Archives:
R&D of large-scale archiving technology for motion pictures, data-compression technology and network-based video editing technology (First supplementary budget for FY 1998 (3 billion yen))



X.Internationalization of Broadcasting

1.With the increase of satellites, transborder TV broadcasting is conducted worldwide.
2.Transborder TV broadcasting is being promoted strenuously in Japan as it will enhance Japan's information provision capacity while helping to invigorate international exchange activities.

1) Transborder TV Broadcasting from Japan
Partial amendment of the Broadcast Law was enacted in 1994 to enable transborder TV broadcasting, in order to promote supplying broadcast programs overseas. Transborder TV broadcasting of NHK has expanded its coverage to almost every part of the world since October 1998 and has been operating 24 hours per day since October 1999(C-band only).

NHK
[Transborder TV broadcasting]
o C-band
    Asia-Pacific: 24 hours per day (from April 1998)
    Other areas: 24 hours per day (from October 1998)
o Ku-band
    North America: average 7 hours per day (from April 1995)
    Europe: average 7 hours per day (from April 1995)
[Broadcast program distribution] (C-band)
    Asia-Pacific: 24 hours per day (from April 1995)
    North/South Americas: 24 hours per day (from September 1996)
    Russia, Eastern Europe, Middle East, North Africa:
    24 hours per day (from April 1996)

2) Broadcast Program Distribution Overseas
Subsidy for translation of Japanese broadcast programs (¥65 million funding from MPHPT for fiscal 2002) through the Japan Media Communication Center (JAMCO) to enable distribution of Japanese educational and other broadcast programs overseas under the Japanese government's Official Aid Program.


Ministry of Public Management, Home Affairs, Posts and Telecommunications
1-2, Kasumigaseki 2-chome, Chiyoda-ku, Tokyo 100-8926 Japan

Tel: +81-3-5253-5776 Fax: +81-3-5253-5779
URL: http://www.soumu.go.jp/